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Yo-Yo Ma is Devoting the Rest of His Life To…

June 12, 2019 In: Sound Bits

In a recent conversation at Harvard University, Yo-Yo Ma said he is devoting the rest of his life to thinking about the social impact of music. It’s a bold statement, but one that fits within the music ambassador’s mission of bringing people together through music. After we just talked here a couple of weeks ago […]

Dale Trumbore on Her New Book “Staying Composed: Overcoming Anxiety and Self-Doubt Within a Creative Life”

June 5, 2019 In: Ahead of the Beat

Below is a recent conversation with composer and writer Dale Trumbore, whose book “Staying Composed: Overcoming Anxiety and Self-Doubt Within a Creative Life” was just released (find out more on Amazon). Dale graciously shared her time providing some insight into issues related to anxiety and musicians. Your book, “Staying Composed: Overcoming Anxiety and Self-Doubt Within […]

What is the Future of Orchestras?

May 29, 2019 In: Sound Bits

(Spoiler alert: I don’t have an answer to this question, just more questions! But I think it is worth exploring…)  We live in a tumultuous time when the Chicago Symphony goes on strike for 7 weeks over salary and pension benefits, and at the same time the California Symphony has doubled its ticket sales over […]

Image Credits: PRJC

Give Yourself Deadlines…and Avoid the Summer Slump

May 16, 2019 In: Sound Bits

Have you heard about the concept that a task will take as much time as you allot for that task? So if you give yourself a week for a task that you could complete in two days, it will probably take…a week. This is known as Parkinson’s law. We often hear stories of musicians, organizations, […]

What is Content Marketing and How Can it Help Us?

May 9, 2019 In: Sound Bits

Content marketing is, in a nutshell, developing free educational content (like a blog, article, video) that helps consumers, without any ask or sell involved. It’s just free, high quality content – plain and simple. It’s a different method of marketing from direct asks (“Check our our awesome product, and buy it here!”) or more overt […]

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