Sound Bits: Page 20

Think about what it feels like when you walk through a Disney Park.  My response is always, “they have thought of everything!”  It seems as though every detail has been considered in an effort to make the visitor experience as wonderful as possible.  How can we translate this to classical music concerts?  I think a […]

Somewhere there is probably a post or a meme that follows “3 Things Musicians Should Do Over the Summer” with: 1. Practice 2. Practice 3. Practice.  It’s sort of a running joke in musician circles; the answer to every question could be “practice.”  But practicing doesn’t solve all problems, and there are indeed other things […]

The League of American Orchestras recently held its 71st National Conference in Baltimore, MD, and the organization has recently posted videos and powerpoint presentations from the conference on their website. On the 2016 conference website you can read about all the sessions that took place, view presentation slides, and watch video recordings of a number of […]

With courses that include “Career Skills for the 21st Century,” “Digital Marketing,” “Leadership Issues in Music,” and “Entrepreneurial Thinking,” the Eastman Career and Leadership Certificate: Online is a new opportunity to earn a certificate from the Eastman School of Music online, learning from Eastman instructors.  The certificate program is geared towards serious students of music […]

I would say it is crucial. When most people think of classical musicians – orchestra players, opera singers, chamber ensembles, etc. – they probably don’t think of improvising as a skill that these musicians need on a daily basis.  However, in today’s musical world where many musicians are pursuing multiple paths and even creating their […]

Whether you are about to build a website, or thinking about how to take your site to the next level, check out this great article by Josep Molina geared specifically towards classical musician websites.

I remember when I was younger, sitting in a movie theater and watching everyone in the theater stare ahead in the same direction at a black screen. I thought to myself, “why isn’t someone capitalizing on this opportunity and putting some advertising in front of this audience?” Not surprisingly, pre-show entertainment in movie theaters soon started greeting movie goers as they arrived early in the movie theater. Pre-show entertainment now includes advertising, commercials, trivia, and even short films.

In an age when we want to have “behind the scenes” access to everything, audiences at concerts don’t want artists to simply walk on stage, play music, bow, and leave.  They want to hear from you – they want to hear something, anything, about why you love this music, where it came from, how there […]

You can find conflicting reports online about this, but it seems YouTube is likely the second most frequently used search engine behind Google. (Check out this article) So, if you want people to know what you are doing and why it is so great, they better be able to find out about it on YouTube.  […]