Why You Need to Have a Presence on YouTube

You can find conflicting reports online about this, but it seems YouTube is likely the second most frequently used search engine behind Google. (Check out this article)

So, if you want people to know what you are doing and why it is so great, they better be able to find out about it on YouTube.  Also consider how you could use even short and simple videos in innovative ways to promote your work, and connect with fans and customers. Now is the time to revaluate how you are using YouTube, and if you are maximizing the potential that it offers!