Facebook Live: How Might You Use it?

As you have no doubt seen, Facebook has entered the live streaming space with its “Facebook Live.”  Users are “going live” and talking to fans all over the world, sharing behind the scenes moments, and even broadcasting concerts.  Live streaming is not new, but the integration within Facebook (a live feed showing up in your news feed as you scroll through updates from your Facebook friends…) makes this unique and powerful.  Are there ways that you/your organization/your ensemble could use this to connect with your audiences? Your fans? Your colleagues? Could it help broaden your reach? Think about interesting and innovative ways that you could use this tool, and then give it a try!